Undertaking the “transparent”, let the “brothers” know everything?

for start-up companies, whether the employee public company data? Open to the public media? Founders debated. Open data can be Shared experience; But after the fear of public can lead to loss is a global phenomenon. Maybe, only for the company’s employees’ right to know is the most suitable.

in recent period of time, it seems that people are becoming more open, everyone is willing to put the life to show on the Internet. Once upon a time in the evening to eat what, to have just had a quarrel with her boyfriend… Even if, in fact, the network security still lags far behind the change of the situation. The recent “sex photo” has illustrates the problem.

however, there are still some things are hidden in the public eye. In the working population, for example, salary is still a taboo subject, and with good reason — the topic will cause tension in the workplace.

recently, the issue of transparency in the field of entrepreneurship became her cause celebre.i already. Thanks largely to Buffer, SumAll, such as American companies, they were led to this Buffer CEO Joel Gascoigne phenomenon known as “transparent” by default. Or, in a nutshell, completely transparent. According to the description Gascoigne, this is one of the Buffer the highest value of the enterprise culture:

in the Buffer team, we have a full salary, transparency, and through stock options, each member of the team all know each other’s salary and equity. Are along the way, we will share company fund-raising information, sharing our interest, and even share a bank balance. In fact, our bank balance sheet and income figures are open.

when they share the content on the website, after a strange things happened – tens of thousands of jobs to apply for. In just a month of time, they received 2886 job applications. People seem to appreciate frank and authenticity of the founder of the company, are trying to establish himself as a mainstay in the fledgling company.


against radical transparency

although transparency as a positive trait has been widely recognized, but surprisingly, only a handful of startups really do that. At least, not so the degree of “complete”. Mark Suster is Upfront Ventures, a general partner, in an interview, he points out, that’s because as an entrepreneur, he is one of the core responsibility is to create a company under pressure.

according to Suster description, create a market value of billions of dollars in start-up sounds is not granted, the enterprises need to prove that he can make people “dispel doubts”, so the rest of the team can believe founder vision:

the founder of the mentality is different from ordinary people. In the face of uncertainty, they have a strong ability to accept criticism and accept the risk; They are not afraid of failure of the individual, also won’t like ordinary people have a deep humiliation.

we are going to face the cruel fact, when the company in a very risky attempt, ordinary workers is likely to wait for the company’s future, even if the company is on track, also can have workers to choose jobs.

especially asians, they risk aversion is born. In Japan, for example, most children aspire to be big company – that is, from the success of living a life of wage earners.

in these areas, to join a start-up company itself can be regarded as a great adventure. Asia’s founder, unwilling to disclose the information inside the company, because as long as there is a bad sign, they will jump ship.


Asia shouldn’t hidebound

surprisingly, now it is time to prove that these is not altogether a cliche. We talked to some Asian start-up founder of several shows that the company’s transparency depends largely on their employees.

“culture of transparency in general is not easy, because it allows the free flow of information. When set an example for each thing, founder of the freedom of expression, the employees get and realize the implication that he didn’t need to be shy about anything, also don’t have to worry about making mistakes. “Recent takeover of the founder of Zopim Royston Tay said in an interview that” eliminate restrictions on speech that all the data are on the table.”

for Tay, if in violation of the employee’s right to know, can lead to problems like a snowball. To do this, they often together in the staff meeting to discuss the company’s matters, including financial, the upcoming competition, vision, and so on the core concerns.

Zendesk CEO with Zopim team

they went public on everyone’s salary, nearly Tay this idea in his HR team only run once:

our investigations have been carried out for different people, including my former girlfriend and wife now. Obviously in Asia, respect the right of privacy is very important, discuss wages to make some people feel uncomfortable. But more important is should be pay the transparency of the process, we use what kind of compensation standard and compensation and employee relations in the career development.

one could argue like Zopim open to all the employees is a very unique situation – before the buyout by Zendesk, most of the employees is the company’s internal shareholders or option holders.

Indonesia start-up Bukalapak is also the same. Bukalapak CEO Achmad strongly agreed that Tay Zaky said: “you can’t control the staff, you can only be awarded their power, the right to know is the power of the employees in our company. I’ll share information to all the staff, such as sales, transport, or any company, even if is an office assistant.”


put talent they should be in the position of

Zaky believes that such extremely take a fancy to collective idea in Asia region, in addition to the company data, transparency is vital, it can be more shangdi to build relationships. For this reason, the Zaky not only open to share data within the company, he also support open to the public – that is completely transparent:

I share everything, because I believe in the power of an ecological system itself. I believe that if we are able to share the key information to the media or public, will help us to the growth of the ecological system. I’m not worried about competition – I only hope the ecosystem can grow. In Indonesia, and even in Asia, the startup ecosystem hasn’t been forming. In my opinion, the valley do better than Asia, because they are more open to the data. If everyone can share their experience, we are able to learn more.

translation platform Gengo headquarters is located in Tokyo, also in the same way to develop their long-term “open data initiative, CEO Robert Laing from their platform to share a wide range of business data.

Roger Chang, the founder of Pirate3D, also like the above situation, firmly support full disclosure information. “Work in start-ups is a risky thing, because it may be a decision-making mistakes will lead to the bankruptcy of the company,” he admitted: “some of our employees with family support, so only the right thing to do is give them right to know, to help them make informed decisions about their career.”

Pirate3D team

however, for the public, the media, in particular, he is more cautious:

“it’s not that I don’t think the public is reliable, but the media is mostly” the title party “, published at random out of context.

when it comes to the external communication, Chang quotes Socrates famously said, “this is the truth? Is white? It is necessary?”

fear “transparent” is the common around the world enterprise

in the general case, Chang will abide by the “rules” of Asia, the founder of Asia are often reluctant to open too much, because “they believe that someone will copy your ideas”. But with the increasing number of experiences, Chang found they will usually accept the idea of sharing more.

“maybe because they know that the hardest part is the concept of the executive,” he explained: “if your thought is so easy to copy, maybe it wouldn’t be a very robust business model.”

in the same way, Tay frank to admit that asians “character more silent, so may intuitively against ‘full disclosure’.” He quickly pointed out that their American counterparts are not much better. “On the contrary, we saw a lot of examples, it is the founder of the United States are more willing to deal with the problem alone. Restaurant Sherman is a sad. “He recalled the Sherman suicide last year.

Tay on this point is correct. In addition to the leader, such as Buffer and SumAll, few other start-up companies in the United States to achieve this level of transparency. Contrary to popular belief, fear of loss is not the patent of Asian startups, but global.

integrated all these reasons, want to make public a full range of a startup business information is difficult. Willis Wee was the founder of the Asian technology, he look at it like this: is it true that whether internal or external public employees, everyone is necessary to know all things? Perhaps, transparency is good effect to the company’s employees, they who is the most care about the company’s development condition, right to know will make them more happy more worked hard.


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